Our Team
Combining specialist knowledge with real-world experience, our team works closely with you. The results are higher engagement, better risk management, and safe work done well.
Meet Our Experts
Max Lloyd-Jones
Founder and Managing Director
Max helps major Australian and global organisations transform culture and performance by using safety as a business driver. He works with senior leaders, combining strategic expertise and operational experience.
Paul Hood
Senior Consultant and General Manager
Paul Hood has over 23 years’ experience supporting clients across high-risk industries. He is an expert trainer and facilitator, a thorough investigator, and designs creative solutions to client’s needs.
Ellen Downs
Senior Consultant
Ellen Downs helps organisations improve performance by aligning leadership, culture and safety. She works from boardroom to frontline to design practical strategies that deliver lasting, measurable results.
Richard Coleman
Senior Consultant
Richard Coleman has over 30 years in senior WHS and sustainability roles. He has a track record of delivering transformative safety strategies across a variety of industries and organisations.
Claudia Sze
Finance Manager
Claudia oversees the team’s financial management and support, ensuring the business runs smoothly behind the scenes while enabling the team to focus on delivering outstanding results for clients.